Defining Passenger Experience: Customer Satisfaction in the Aviation Industry
There is a lot that goes into ensuring passenger satisfaction in the airline industry. An airline pain index published in 2019, shows top reasons a passenger will never fly on a particular airline again. Lost luggage, hidden fees, flight cancellations, unfriendly crews and dirty restrooms top the list. Booking,...
Ensuring Safety: Tracking Important Topics, Acting Fast, and Measuring Results
How top visitor attractions are using Tatvam during the COVID-19 pandemic to receive important alerts, measure guest sentiment and ensure a safe and enjoyable guest experience. The Challenge of COVID-19 It’s no secret that this has been the toughest year on record for the global attractions industry. With the...
Complete Guide on Community Management For Gaming
Industry estimates show that there are over 2.5 billion gamers worldwide. 2.2 billion of those gamers utilize smart devices to access different gaming platforms. With so many gamers around the world, revenue from the PC gaming market brought in $37 billion in the US alone. Video games reach a...
5 Major Challenges of a Community Manager
The gaming community continues to grow every single year. By the end of 2020, the online games segment is expected to generate more than $18 million in revenue. Experts put the annual growth rate at 0.9%. User penetration could hit the 13.8% mark by 2025. From the statistics, it...
Voice of the Customer Best Practices
Most industry leaders are known to collect surveys, develop marketing strategies, and frequently collect customer feedback, but how well do they listen to their customers? In today’s world, customers have developed a diverse and unique voice throughout their customer journey. It’s impossible for brands to leverage experience if they...
Community Management Tools to Help the Video Game Industry
The gaming industry is an ever-growing community. It’s composed of online members that come together to exchange ideas about the games they love. Most gaming communities start small and have just a few members who create a forum. But over time, the word spreads across the internet, and they...
Customer Experience Management Strategy and Marketing
So much has changed on what defines customer loyalty today. Unlike in the past, where price and product could keep a customer returning to your business, client retention is now more about customer experience. Customers want a brand that listens, understands, and responds to their needs. They want a...
Sentiment Analysis – Positive, Negative and Neutral
If you are a business, dealing with thousands of customers, a reliable sentiment analysis tool can help you analyze and optimize customers’ opinions. The opinions you collect can help with market research, product development, and reputation management. What is Sentiment Analysis? Sentiment analysis is the identification and interpretation of...
Should You Delete Customers’ Negative Comments on Social Media?
When starting a digital brand, unsatisfied customers who leave negative comments about your brand is no surprise. The first instinct when you see a negative comment is to protect your brand by deleting the feedback. Deleting is not usually the wisest choice, but the possibility of damage to online...
Methods of Gathering Customer Feedback
Customers are the core focus of the business. They are the reason companies spend a substantial amount of time trying to understand their needs and how to fulfill them. Customer feedback tools play a significant role in identifying customer needs. They are the insights that indicate how a customer...