Ensuring Safety: Tracking Important Topics, Acting Fast, and Measuring Results
How top visitor attractions are using Tatvam during the COVID-19 pandemic to receive important alerts, measure guest sentiment and ensure a safe and enjoyable guest experience. The Challenge of COVID-19 It’s no secret that this has been the toughest year on record for the global attractions industry. With the...
Community Management Tools to Help the Video Game Industry
The gaming industry is an ever-growing community. It’s composed of online members that come together to exchange ideas about the games they love. Most gaming communities start small and have just a few members who create a forum. But over time, the word spreads across the internet, and they...
Sentiment Analysis – Positive, Negative and Neutral
If you are a business, dealing with thousands of customers, a reliable sentiment analysis tool can help you analyze and optimize customers’ opinions. The opinions you collect can help with market research, product development, and reputation management. What is Sentiment Analysis? Sentiment analysis is the identification and interpretation of...
Should You Delete Customers’ Negative Comments on Social Media?
When starting a digital brand, unsatisfied customers who leave negative comments about your brand is no surprise. The first instinct when you see a negative comment is to protect your brand by deleting the feedback. Deleting is not usually the wisest choice, but the possibility of damage to online...
Methods of Gathering Customer Feedback
Customers are the core focus of the business. They are the reason companies spend a substantial amount of time trying to understand their needs and how to fulfill them. Customer feedback tools play a significant role in identifying customer needs. They are the insights that indicate how a customer...
Reopening Guide for Tracking The Trends of Customer Sentiment
Several states have been lifting the stay-at-home orders and reopening for non-essential businesses in the past few weeks. In some states, things have developed further, and customers can visit tourist attractions, take local flights, or even eat in restaurants. But, despite the lifting of restrictions, customers are still not...
Player-Driven Video Game Development
How Video Game Publishers can Leverage Voice of the Customer Technology to Improve Issue Tracking and Enhance DLC Feature Prioritization The video game market is currently at an historic high and is continuing to grow exponentially. Furthermore, according to WePC.com and Capcom; International, the DLC (Downloadable Content) market has...
Post Covid-19: Effective Solutions For Improving Airport’s Passenger Experience
COVID-19 has disrupted no sector more than travel, tourism, and entertainment. Airport operations have shut down, which has had a tremendous impact on the number of passengers visiting airports and revenue growth. According to a report released on 15th June 2020, passenger numbers have declined by 62.6 percent since...
Tatvam: Helping you with sentiment analysis for various review channels
Customer sentiment analysis is all about collecting information about how customers of a particular brand or company feel and what types of services they are actually looking for. This helps evaluate the language, voice inflections, and conversations to calculate emotions related to the brand, business, or product. These days,...